Laura Ashley x McCall’s

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Laura Ashley was a British fashion and home furnishings designer who founded the Laura Ashley brand, which became synonymous with romantic, nostalgic, and quintessentially English style. Laura Ashley sewing patterns were an integral part of the brand’s offerings, allowing home sewists to recreate the signature Laura Ashley look at home. The patterns featured the brand’s distinctive aesthetic, including romantic floral prints, vintage-inspired designs, and timeless silhouettes.

To celebrate 70 years of Laura Ashley the iconic partnership with McCall’s returned! We have loved exploring the archive to reissue original Laura Ashley sewing patterns now in multi-sizing, and updated to our modern size charts. With patterns from the 1970s and 80s, we started with the hugely popular M8358 Laura Ashley pattern. This reversible wrap dress pattern features elastic gathering around the neckline and armholes. 100 versions of this dress have been shared on social media to inspire you.

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